Brand guidelines
How SerikaMoe works, how to write about us and link to us, and how to use our logo, icon, colours and type.
Download the brand kit (ZIP)About SerikaMoe
Writing about us? You're welcome to use this description as it is.
SerikaMoe (serika.moe) is a Dutch anime streaming platform run by Serika Company together with the Schoolsquid Media Foundation. It is open source and privacy-first, with styled subtitles and an interface in 31 languages. Watching is supported by ads, and Serika+ removes them. SerikaMoe is in early access: sign-up is by invite, and anyone can join the waitlist at serika.moe.
How it works
Early access
Sign-up is by invite for now. Anyone can join the waitlist on serika.moe.
Free, with ads
Short video ads play before episodes. Serika+ is the ad-free option.
Subtitles done properly
Subtitles keep the fonts, colours and positions their translators gave them, so they look like part of the show.
One account, four profiles
Up to four profiles per account, including kids profiles.
On every screen
The website in 31 languages, apps for phones (with downloads to watch offline) and computers, Chromecast, and serikaTV, our live channel.
More than anime
Manga and light novels, comments and reviews, watch parties and the Serika Animation Awards, where viewers vote.
Open source
Our code is public on GitHub, so anyone can see how SerikaMoe works and how it uses data.
Name and links
- Write SerikaMoe as one word, with a capital S and a capital M.
- Serika Moe · Serikamoe · SERIKAMOE · Serika.moe
- On phones, our app is called Serika Streaming.
- Link to our home page, serika.moe. Pages for shows and episodes need an account, so most readers can't open them.
- Use our logo and icon as they are to illustrate articles and videos about SerikaMoe.
- Don't use them in a way that suggests we endorse, sponsor or partner with you.
Where to find us
Logo
Our logo is our name, written out: Serika in white (or black on light backgrounds) and Moe in violet. It always stands on its own.
Icon
A slanted S on deep purple. Use it where the full name doesn't fit: app icons, profile pictures and other small spaces.
App stores and phones round the corners themselves, so upload the square version there.
Please don't
Colours
Click a colour to copy it.
Typography
Outfit, a free font from Google Fonts, is our brand typeface: the S in our icon is drawn from it. Use it for headings in anything you make with our brand.
The website itself uses each device's own font, so it feels at home everywhere.